Market Research Group

Business Analyst II

Chennai, TN   |   Full Time
As a data analytical firm, we seek to recruit talent in the ideology of turning them into finished products, and mold candidates skilled enough to handle client facing roles. This role is expansive across the different tech teams and is a great opportunity to put to test your multitasking abilities and grow up the ladder within the organization.

This job role will help you acquire analytical skills over one’s theoretical acumen and provide you with knowledge of various B2B & B2C marketing strategies. Successful candidates will have the opportunity to work across various marketing verticals, such as Brand, PR/Communications, Product Marketing, Performance Marketing, Social Media, Event Marketing, and Client Experience.

Roles and responsibilities
  • Perform market analysis and research on competition, as termed as Equity Research (ER)
  • Support the marketing team in daily campaign and marketing strategy tasks
  • Assist in digital marketing and advertising campaigns (e.g. social media, email marketing, & search engine marketing) ~ SEO / Adwords
  • Collect and analyze quantitative and qualitative data from marketing campaigns
  • Prepare performance reports and presentations
  • Help distribute marketing materials across the organization
  • Use online market research and catalog findings to databases

Basic qualifications
  • Bachelor's or Master's degree in Engineering, Mathematics and or Statistics preferably generic MBA or stem in Business Analytics
  • (2-5) years of work experience in [Product / Tech companies | Telecom majors | Consulting firms] likely to be preferred
  • Strong attention to detail with a data driven approach to providing solutions, with a vibrant analytical brain

Intermediate qualification:
  • Strong desire to learn along with professional drive
  • Solid understanding of different marketing techniques
  • Excellent organizational, interpersonal skills, that in addendum to written and verbal communication
  • Excellent knowledge of MS Office
  • Familiarity with marketing computer software and online applications (e.g. social media channels, content management systems, Google analytics and Google Ads)

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